There's a work-flow to arranging photographs for maximum effect in book form and it involves everything from deciding on just which publishing service is right for you, to selecting print style, sequencing your work and promoting your book when it's completed. Even with today's internet self-publishing options, going it alone can sometimes be daunting. Then there's the self-discipline and scheduling to successfully complete the task. This course is specifically designed to move you through all this with affect and efficiency. Whether you've decided the time is right to print your book now, or you've penciled your project in for later down the line, this valuably informative, comprehensive and practical course will transport you smoothly to your goal. View from Above
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Course OutlineWeek 1: Getting Organized Focus, goals and themes. Creating a production schedule. Assembling your production team. Week 2: Defining and Establishing Mood The "Third Effect". "Seeing" the overall look and feel. Create a "Mood Board". Week 3: The Magic of Editing: Discovery and Evolution Stepping back - getting close. Pairing and sequencing your images. Embracing change. Week 4: Ideas & Brainstorming The power of pencil and paper. Outlines, Sketching, Thumbnails. Week 5: Words and Pictures Word Power. Typography basics and nuance. Texture with captions and pull-quotes. Less is more. Week 6: Layout - Juggling the Moving Pieces Letting go while staying on target. Understanding grids. Contrast, repetition, rhythm. Trials, errors and trusting your intuition. Week 7: Details Make the Difference Follow-through production. Proofing, polishing for professional output. Week 8: The Book is Printing. What’s Next? Branding and marketing. Attracting readers and buyers. |










